Whether your business is just a one-man band, a handful of people or something a bit large-scale, WordPress can be a great platform for your business website. It’s one of the easier ones to use but not so simple that it sacrifices customisation or control.
If you’re making the move to a self-hosted website or are simply looking for things to improve on your current site, one way you can enhance your site is to install handy plugins. Here are some that can be installed on a WordPress website.
Yoast
This is your go-to SEO plugin and is great for people who don’t have an in-depth knowledge of SEO. Yoast will take a look at a page’s copy, images and keywords and give you a score. Green is good, red needs improvement. It features a list of handy tips to help you take a look at what areas to improve.
Of course, for a full-blown SEO strategy, you’re best hiring a professional, but for those just starting out, Yoast is a great tool.
Jetpack
Jetpack features a great combination of useful features including enhanced website performance and security, traffic growth and image optimisation. It can help improve your reach to search engines and therefore your traffic. It regularly monitors your website for threats and keeps you notified should anything come up.
Akismet
This is one of the default plugins that comes with every new WordPress installation but what is it? It’s essentially an anti-spam plugin. It checks through all comments left on your website and filters the spam out. Moderators can view any comments and approve them where necessary.
Broken link checker
You might have a great looking site but if there are cracks under the surface, they can bring your site down. A plugin like this finds any broken links and alerts you to them. Broken links and pages if found by your audience don’t lead to a good impression. You could even be missing out on sales.
WPForms
Having a contact form is a crucial part of any business website. WPForms give you an easy to build, drag and drop form builder. You can build forms, email subscription forms, payment and order forms. There are a few different types of form builder out there, but this is one to check out.
Google Analytics
Statistics are an important part of building and running a website. Without them, you’re flying blind. Analytics can tell you what’s working on your website and what’s not. This can then help you make the best decisions for your website and business to improve sales and customer experience on your site.
Plugins can be great if used wisely. However, try not to install too many as this could cause your site to lag which isn’t great for visitors. Use only what you know will improve your site.
Do you want to improve your website and give it a much-needed boost? You can grab a free website review from us here.
